how the sports business works

New to sports photography?

Well, get ready for the ride of your life. Sports photography is fun, exciting, and financially rewarding—if you do it right.

Now, let’s be real. If you want to be successful in the sports photography business, there is work to be done. You can’t just grab a camera and go. Wouldn’t it be nice if it were that easy? Well, that’s where we come in. H&H Color Lab helps you every step of the way.

Volume Sports Photography

Show Me the Money

What if we told you it’s possible to make $1,000 – $3,000 per hour? Sounds like it might be too good to be true, right? Then you don’t know anything about volume sports. This is why you should consider adding sports photography to your current offering. Think about how many sessions you can execute on today: Seniors? Families? Weddings? These sessions lock up hours of time for one client and one sale.

Imagine a world where you can photograph 120 sessions in an hour and have a 75% buy rate. Sales per hour are through the roof! The numbers don’t lie. This is why so many people love sports photography. Work hard and get rewarded. Did we pique your interest? Well, keep reading and let us show you how it’s all done.

Pursuing the Contract

In order to win the contract, you need to know what you are offering the sports organization in return for their business. This takes planning, preparation and persistence. So don’t wait.

Did you know that sports photography is not just limited to high schools? Sports photography includes dance schools, youth sports, cheer competitions, YMCA and more.

There is money to be made in this business. The question is, are you ready?

H&H Color Lab is not only market leader in the sports photography business, we are your partner. The sooner you engage with our Total Sports team, the better your odds are of winning the business. Keep reading to learn more.

Pursuing the contract with a school or sports organization
Volume Photography Picture Day

Prepare for Picture Day

Congrats! Once you’ve won the contract, the work has just begun. You’ll have all sorts of things to consider if you want to be prepared for a successful picture day. Here are just a couple of items you should start considering, today:

Your lab partner. Most importantly, partner with H&H Color Lab! We provide simple, proven technology that will assure products and services that are on time, on budget, all with head-turning quality. And did I mention, you’ll see great sales and profits?

Shooting workflow. Because you chose to work with H&H Color Lab (right?), you’ll have access to our industry-leading technology for FREE. You want to be efficient with your time? You want to ensure you don’t lose track of orders? You want to ensure you are turning your orders quickly to keep customer satisfaction levels at an all-time high? Happy customers spend more money, and we are here to help your business succeed.

Product offering. H&H Color Lab has you covered here, too! We have the products your customers want. We offer hundreds of contemporary, unique, and personalized products, all at an affordable price point.

Ok! If you haven’t contacted us yet, what are you waiting for? H&H can quickly help you get organized and ready to succeed in this exciting new world.

Selling to Parents

We understand; this is no small feat. Parents want to be wowed and you’d better be offering them unique products or they are just going to use their fancy smartphones and head over to their local box store. You know the drill.

So, how can you stand out? Your job is an important one: Capture incredible moments of their children’s lives and help parents remember those moments with head-turning products at an affordable price point.

Selling sports photography products to parents | pictured: Statuettes

Winning the Hearts & Minds of Coaches

To most coaches, you are just getting in the way of practice time. Most athletic directors and coaches are focused on the success of their program. Don’t forget that every sports program has a host of expenses to manage, including cool uniforms and the latest sporting equipment to keep their athletes safe and their programs successful. This is where you have the opportunity to shine and really become an asset to the program.

Some sports photographers donate a commission from their picture-day sales. Others offer fundraising programs that empower the organization to raise capital from supporters. And many sports photographers provide products to the organization that the athletic programs can use to bring in sponsors.

H&H Color Lab has established products, programs, and ideas to help provide these fundraising options and help keep your hard-earned profits in your pocket.

H&H Color Lab has been helping sports photographers build thriving businesses for over 49 years.

At H&H Color Lab, We Help Independent Sports Photographers Run a Profitable Business

Look, you signed up for the chaos of sports photography, and we are here to help. There is nothing easy about photographing hundreds of athletes in a couple of hours, keeping parents happy, and organizing orders to accurately deliver what was sold. The thing is, this doesn’t have to be difficult. You need a partner with the experience to help you navigate the process to be successful.

We define success as running a profitable business with high customer satisfaction. If you are not making money, what’s the point? We are here for you! You win, we win. Together. A true partnership.

Don’t settle for fad ideas or unproven workflows. Photographers who partner with H&H become part of something bigger. Join our community of independent sports photographers who trust and help one another overcome obstacles and grow their businesses, together.

start your winning partnership Today